Agriculture is one of the oldest human activities since when, more than 12,000 years ago, people switched from a nomadic hunter-gatherer lifestyle to farming (National Geographic Society, 2023). From that time on, agriculture has been constantly developing and providing people with substantial and indispensable food.
Thanks to our connected society, farmers can today have access to the best practices for growing any kind of crops, fruit, and vegetables. Nevertheless, it is obvious that due to climate conditions, soil suitability, and tradition, Chinese farmers have skilled knowledge of the most effective ways to grow rice, Italian and Spanish farmers cultivate the most delicious tomatoes, and you can hardly find better mangoes than those grown by Indonesian farmers. Farming skills and know-how used to be passed from generation to generation over centuries. Until (almost) today.
Technological advancements transformed the way farmers manage their farms and crops since the turn of the millennium. They can now easily obtain information on how to grow any type of seeds, or what to do if they come across any issues, such as plant disease, for instance.
Every crop production needs certain farming practices. Successful farm management means proper soil preparation, planting or sowing crops, plant care, harvest and post-harvest management. By keeping records of their activities regularly, farmers can gain a clearer insight into their crop production. It allows them to identify which practice generated better results, and which combination of activities was not successful. If until a few years ago most farmers recorded it manually, now they can use digital tools that already contain a database of earlier successful and unsuccessful cases, on which farmers could rely to make informed decisions.
Moreover, technology allows to obtain information about weather and soil conditions at once, combining sensors, wi-fi transmission and tailored software. This data, supported by artificial intelligence (AI), can help predict and plan optimised solutions on farming practice in an array of conditions and locations.
Farmer Charlie is one of these solutions − purposely made for farmers. A platform equipped with sensors that collect soil data and weather information over a defined area, Farmer Charlie is easy to use and competitively priced. Data is transmitted into a farmer’s app, installed on mobile or tablet.
Using modern technologies and the latest agricultural and sustainable practices, farmers can become more competitive, make lasting and informed choices, increase their yields and profits. At the same time, technology allows them to decrease waste, reducing losses and optimising costs by using less water or using it just when needed, spraying less fertilisers, less pesticides; all actions that hugely contribute to wise management and sustainable farming.
So, what is the best way to become a successful farmer? … As easy as pie: to stay updated and make the most of the latest technology achievements to manage farms and crops.
If you wish to receive additional information about Farmer Charlie and the many ways it can help you, simply drop us an email: email@example.com.